Lessons from my career pivot: How I went from print to digital design
In 2004, I was just starting my career, working in a local print shop. Back then, my focus was on print design—things like business...
How to build a focused portfolio that attracts the right clients
As designers, we all want to showcase our best work, impress potential clients, and land exciting projects. But many designers fall into a common...
The importance of human connection in an AI-driven design world
Back in 2001, when I first started learning design, things were different. There were no AI tools to help generate ideas or automate tasks....
Problem-solving in design is more important than any tool
Remember the days of slicing PSDs like a pro? If you’re nodding your head, you’re probably feeling a mix of nostalgia and relief right...
The science of great design: UX principles that just work
Hey there, fellow designers! Today, I want to talk about something that’s been on my mind lately: why some designs just click with users while...
What I learned from mentoring global designers
Over the past few months, I’ve had the privilege of mentoring 25+ aspiring designers from 12 different countries. That’s 750 minutes – or 12.5...
The secret recipe for a thriving UX/UI career
As a UX/UI designer who’s been stirring the pot in Dubai’s vibrant design scene for over 15 years, I’ve come to realize that our...
How to create a portfolio that truly represents you
Hey there, fellow designer! Can we have a heart-to-heart for a moment? I know that feeling – the one where you’re staring at your...
Simple ways to improve client communication
As a UX/UI designer who’s been freelancing in Dubai for over 15 years, I’ve learned that the key to successful projects isn’t just about...